As you think about joining or renewing your membership in a business networking group (chamber of commerce, association, networking group, alumni chapter), consider these three (3) questions:
- What tangible cost-saving benefit(s) do they provide you?
- What tangible revenue producing benefit(s) do they provide you?
- What are the indirect costs (time, travel, additional fees) to extract these benefits?
With growing popularity of online networking, social media, and mobile/location-based services, more people than ever are utilizing online communities to network, build relationships, and save cost.
Still, there is enormous value in having a relationship with a group of people in your local community that are dedicated to helping you grow your business. If they are online, leveraging social media, and adopting mobile services, all the better.
Have a Happy Holiday and prosperous 2010.